As per our 6+ years experience in the eCommerce industry, our analysis and survey suggest that customers are more likely to revisit previous products and buy them. It increases the chances that a customer saw the products he visited recently and purchase one instantly.
Customers can add previous orders directly to their cart from their order history with a single click. A customer is likely to buy something they have previously visited. This is nothing but a strategy to make them buy more from you. It’s a sure-shot way of increasing sales.
Advanced filter for customers. They can find any product easily from order history. We implemented this based on 25+ Shopify plus merchant’s Request.