Improved customer experience and retention with wishlist
Requirements
Customer ease in Wishlist
Given that Libas is an apparel brand, it isn’t easy for customers to settle on just one piece of clothing; they may have multiple options in mind. This is where the wishlist button comes in handy. But often, there are too many items on the Wishlist, which can make it difficult to scroll through and find the exact item customers are looking for. It makes sense to have a categories tab in the Wishlist, which is similar to the categories option on any product collection page. This helps customers narrow down the search.
Process
To categorize the products in the Wishlist, the development team set up a mechanism that would help filter products based on the selection clicked by the customer.
Flits solution and results
This is what our wishlist page looks like -
This is what the custom wishlist for Libas looks like-
Customers can see product filter options on the top of the Wishlist.
This can help customers save time while scrolling the Wishlist. This also creates an automatic list for the customer.
A customized wishlist enhances the overall shopping experience by tailoring it to individual preferences. The wishlist helps customers make informed purchasing decisions, avoid impulse buying, and streamline the checkout process. They empower customers to have a more tailored, efficient, and enjoyable shopping journey.
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